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Many people and companies get fed up and scrap their old website and order a new one from a free template site or local website designer. Websites can be complicated beasts and too many of these businesses don’t understand that it’s success can come from…
One reason for setting basic goals in analytics is to help bring a purpose to your website. In marketing we call this the “call to action”. We have seen it for many years in print marketing but it is just as important on your website.…
Google analytics allows you to export most reports into a database file for further analysis. This is really useful when wanting to sort the data and view it in different ways. You may want to check what keywords are generating traffic from your paid advertising…
Creating basic utm strings for marketing spend measurability if fairly easy. So i will show you how to do it in basic steps. Step 1. first go to http://support.google.com/analytics/bin/answer.py?hl=en-GB&answer=1033867&topic=1032998&ctx=topic Step 2. For this exercise we are only using basic tracking. Therefore just fill in the…
I hope most of you are using google anayltics to check what your PPC and SEO company are actually doing. It is important that we know the actual keywords they are spending your well earned money on. From my experience these big companies can be…
Brief We were offered to project manage the site signage for Kee Safety Ltd., a leading global supplier of tubular fittings and fall protection systems. The first stage was to put together a pricing proposal for the client to approve. This proposal details what processes…
Overview We have just completed the vehicle graphics for wag-tastic, a small dog training, walking business. We designed a simple but effective vector logo that would be cost efficient when used for signs and vehicle graphics. We are using the quality in the vehicle with…
Brief ‘Da Saints’ is a prestige, urban members club based in South London. The company strives to gain a reputation as a venue for young professionals from all walks of life to join an ever growing, exclusive list of members. The company aims to establish…
Brief Intelligent auto services approached us with artwork that they had supplied for the printing of their corporate stationery. After speaking about their artwork, we managed to persuade them to hand the design over to us so that we could keep the branding consistent and…
Brief To create a brand identity for Taylor Electrical that differentiates the companies different electrical services through a contemporary, modern design. The design must quickly enforce the fact that the logo is for an electrician and also be unique to what the majority of electrical…